Building a Brand Has

Never Been Easier.

Nervous about your first launch and need a brand identity as brilliant as your business? 

Got your logo designed by AI (no judgement here!) and love it, but need matching deliverables to create a stronger identity?

Been in business for years and feel like your ideas have outgrown the logo you have and want to keep with the latest trends?
I’m your girl! I turn your visions and goals into reality - through heavy research, flexible brand packages, and a designer that truly tries to understand your vision. I don’t aim for good, I am for better than perfect. If this sounds interesting to you, let’s work together!

Starter Identity

For small or new brands needing the essentials to launch quickly.

    • 30 Minute Discovery Call

    • Lite Brand Guidelines (5-8 Pages)

      • Visual Style Guide

      • 1-3 Logo Combinations

      • Colour Palette & Typography

      • Application guidelines (basic)

      • (no photography guidelines or supplementary graphics, copywriting or brand industry research)

    • Creative Direction Moodboard (1 page)

    • Logo Presentation - 1 final logo design (possibility of 1 variation)

    • 1 Business Card Design

    • 1 Application Design

    • 3 Simulation Mockups

    • 2 Rounds of Revisions

  • Essential branding for new brands - includes logo, colors, fonts, and style guide only (research and brand guidelines not included).

    No extras, but you can add more later. Perfect for beginners who want just a logo and basic print materials. Start your brand affordably.

  • $950 USD

Complete Brand Identity

For brands wanting a comprehensive identity with supporting assets.

    • 1 Hour Discovery Call & Brand Strategy Workshop

    • Research Document (5 Pages)

    • Full Brand Guidelines (15-20 Pages)

      • Brand story, tone & voice

      • 1-3 Logo Combinations

      • Colour Palette & Typography

      • Application guidelines (full)

      • Supplementary graphics & illustrations

      • Photography guidelines

    • Creative Direction Presentation (10 Pages)

    • Supplementary Graphics & Illustrations

    • Logo Presentation - 1 final logo design (variations included)

    • 3 Designed Brand Applications (see documents section)

    • Logo Presentation

    • 5 Simulation Mockup Images

    • 3 Rounds of Revisions

  • A comprehensive full brand identity package including all essential deliverables your brand needs. Perfect for brands seeking an all-in-one solution. This service is designed for clients who want a complete brand guide and all necessary assets ready from the start, ensuring consistency and professionalism across every touchpoint.

  • $2600 USD

Opening Day Brand Package

Everything you need for your physical storefront launch - from brand identity to posters, menus, signage, business cards, and store-ready visuals. This package also includes tailored creative direction and a comprehensive brand guideline (covering tone of voice, messaging, and visual strategy) to ensure your launch is intentional, cohesive, and unforgettable.

    • 1 Hour Discovery Call & Brand Strategy Workshop

    • Research Document (10-20 Pages)

    • Full Brand Guidelines + Copywriting Section (25 Pages)

      • Brand story, tone & voice

      • 1-3 Logo Combinations

      • Colour Palette & Typography

      • Application Guidelines (full)

      • Supplementary Graphics & Illustrations

      • Photography Guidelines

      • Copywriting Guide

      • Asset Sourcing and Recommendations

    • Creative Direction Presentation (10 Pages)

    • Supplementary Graphics & Illustrations

    • Brand Storytelling & Messaging – Development of a brand origin story, key messaging pillars, and tagline options for use across web, social, and packaging.

    • Logo Presentation - 1 final logo design (variations included)

    • 7 Designed Brand Applications (includes large-scale environmental graphics, retail signage, or multi-format collateral)

    • 7 Simulation Mockup Images

    • 3 Rounds of Revisions

  • Clients who are launching a storefront location and want to brand their store - and for brands launching with a full visual identity, strategy, and store-ready materials.

  • $4200 USD

    • Visual style guide

    • 1-4 types of logo combinations

    • Application design

    • colour guidelines

    • name card design

    • 2 mockup images

    • Total: ~5-8 Pages

    • Brand story

      • Tone

      • Voice

    • 1-4 types of logo combinations

    • Application design

    • Colour guidelines

    • Name card design

    • 3-4 mockup images

    • Logo spacing & minimum size rules

    • Typography guidelines

    • Logo usage prohibition rules

    • 3-4 application examples

    • Total: ~20-25 Pages

  • Documents:

    Forms, Name card, letterhead, envelopes, stickers, presentation template

    Packaging:

    Shopping bag, packaging paper, stickers, masking tape, box sleeve, box sticker, label, posters.

    Signage:

    Building signs, outdoor signs, banner stands, exhibition graphics.

    Interior graphics:

    Wall graphics, posters, window decals, door graphics

    Clothing:

    T-shirts, uniforms, hoodies, aprons, eco-bags.

    Print:

    Posters, menus, photo books, leaflets, shopping bags

    Other:

    Stamps, badges, social media profile graphics, visitor passes.

    Will be designed according to your selection of materials, must be given packaging/size/file requirements from printer.

  • To make sure your brand assets are legal to use everywhere, here’s how we handle fonts and images:

    Fonts

    • We may use free commercial fonts (no extra cost to you).

    • We may also use licensed paid fonts or custom-modified fonts.

    • If a paid or modified font is used, you’ll need your own license to edit or install it on other devices/software.

    Images

    • We’ll use free commercial images whenever possible.

    • If your project requires paid stock images, we’ll confirm costs with you before purchase.

    Why this matters:

    Licenses ensure you have the legal rights to use and reproduce your brand assets without restrictions or legal issues in the future.

Logofolio

Logofolio

Additional Branding Services

Brand Refresh

Want to make slight changes to your logo, typography or colours to keep up with the latest trends? Add some graphics to boot? That’s where the brand refresh comes in! Feel sparkly and new again with the brand refresh.

  • This service is for people who already have established a strong brand identity or presence - and need to update it for whatever reason - to keep up with trends, because they don’t like the logo - and want to keep the roots and core the same, while updating some of the visuals.

  • Depending on the scope of the project, the turnaround will be around 3-5 weeks.

  • $1300 USD

Brand in a Day

Need a brand - fast? I’ve got you! Brand in a Day is a condensed version of the brand identity - with less deliverables (that can always be added later, of course!)

  • This service is for businesses in a rush to design branding for their business - quickly!

  • The estimated timeframe of this service is 24 hours from payment.

  • This service comes with a one page brand kit and two mockup applications.
    It only includes:

    • 30 Minute Discovery Call

    • Creative Direction (3 Pages - Logo, Typography, Colour)

    • Logo Design (1-3 Lockups)

    • Colour Palette

    • Typography

    • One page Brand Guide

    • $1250 USD

Just the Logo

Just want the logo and nothing else, even if designers suggest otherwise? I get it! Whether it’s to save money or because you feel you can handle the rest yourself, I won’t judge. I’ll create that logo for you.

  • This is for anyone who only needs a logo - and none of the other deliverables.

  • The estimated timeframe of this service is 2 weeks.

  • $650 USD

Just the Identity

Got a logo but need typography, colours, and graphics to go along with it? Whether you’ve gotten that logo from Canva, AI, or, bonus points - from me! You’ve come to the right place! I’ll design the rest for you.

  • This service is for anyone who already has a logo, but needs to design the surrounding deliverables - graphics, typography, colours - depending on the scope of the project.

  • The estimated timeframe of this service is 2 weeks.

  • Identity With Lite Brand Guidelines (5-8 Pages)

    • 30 Minute Discovery Call

    • 1 Page Creative Direction

    • Colour Palette & Typography

    • Application guidelines (basic)

    • no photography guidelines/supplementary graphics/copywriting/research -

    • $450 USD

    Identity With Regular Brand Guidelines & Research Document (20 - 24 Pages)

    • 1 Hour Discovery Call & Brand Strategy Workshop

    • Research Document (10-20 Pages)

    • Colour Palette, Typography, Custom Graphics & Illustrations, Mockups

    • Brand story, tone, voice

    • Application guidelines (full)

    • Photography guidelines

    • 3 Designed Brand Applications

    • $1200 USD

The Entrepreneurial Sprint

Are you an entrepreneur that starts multiple businesses and needs brands - fast? I offer brand design at a reduced rate for the businesses that keep on coming.